Velmart grocery retailer will open the seventh discounter hypermarket in Chernivtsi on 28 April 2012. The outlet is located in Equator shopping centre on an area of 4,000 m2and offers over 25,000 SKUs of food, consumer electronics, furniture and housekeeping goods, as well as textile products, toys, books, hygiene products and other goods at prices 15-20% lower than the market.
Currently, other Velmart stores operate in Poltava, Ivano-Frankivsk, Rivne, Sevastopol, Dnipropetrovsk and Cherkassy. By the end of the year, the company plans to open an additional four stores in Ukraine. The chain is managed by Retail Group – one of the largest retailers in Ukraine. The brand of Velmart was launched as a result of rebranding part of another of Retail Group's stores – Velika Kishenya.