Analysis for the retail & FMCG markets

  • Price factor and access to a wide range of products drive e-commerce sales

    Respondents to the consumer survey which PMR conducted for the purposes of the report on online retailing were asked a number of questions, including a question where they were requested to make a comparison between online shopping and the traditional store-based experience.… »

  • Russian grocery retail market expected to grow by 8% in 2014

    There are a number of factors that have affected the Russian grocery market recently, such as the changing product range due to sanctions, the difficulty in sourcing and higher food inflation. They have all led to a slowdown in growth. Due to the sanctions imposed by Russia on… »

  • Johnson & Johnson – the most popular children`s cosmetics brand in Russia

    In August 2014, PMR carried out a survey on purchases of products intended for children under the age of 14, as well as factors affecting the purchasing decisions made by consumers. Respondents who qualified for the interview part of the survey were those who declared that… »

  • Online retail market in Russia worth RUB 614bn in 2013

    The online retail market in Russia has yet to fully develop (especially in the Russian regions) and has shown considerable potential. There is still much room for new market entrants, particularly in the cosmetics and grocery segments. Russian e-commerce retail currently shows… »

  • E-commerce market in Poland poised to grow to over PLN 27bn in 2014

    E-commerce is a retailing channel which currently reports stable growth and, based on our forecasts, its value is poised to exceed PLN 27bn (€6.5bn) at the end of the year. Moreover, the e-commerce market’s value is not significantly impacted by negative data on the… »

  • Russian retail market losing momentum in light of political tensions

    The retail market in Russia is expected to register an 8% nominal growth rate year-on-year in 2014. In 2015, growth will likely be even weaker. In addition to that, nominal sales growth will be increasingly driven by inflation in these two years. The driver of growth on the… »

  • Sporting goods market poised to grow 5.2% in 2014

    According to PMR’s estimates presented in the latest report entitled “Sports goods retailing in Poland 2014. Market analysis and development forecasts for 2014-2016”, the market of sporting goods will grow by 5.2% in 2014, driven by a low base of comparison from 2013 and… »

  • Price is important for online shoppers in Russia

    The results of a PMR consumer survey conducted as part of the report “Online retail market in Russia 2014. E-commerce market analysis and development forecasts for 2014-2019” shows that about 40% of respondents of the study shop online for purely practical reasons: lower… »

  • Poles buy toys at Smyk

    Respondents to a PMR consumer survey of people who buy children’s products, conducted for the report “Children’s products market in Poland 2014. Market analysis and development forecasts for 2014-2019”, most often buy toys at Smyk stores. In the second half of March… »

  • The value of the children`s products market in Poland hit PLN 8.7bn in 2013

    Year 2013 was the second year in a row that the children’s products market showed poor year-on-year growth. There were several factors that contributed to this situation. First of all, there was a decline in births in 2013 for another straight year. There were 369,600 children… »